Identity Design, Advertising, Web, & Collateral design
MondoEquilibrio
MondoEquilibrio, as the name implies (World Equilbrium) is a company founded by a Rome based therapist who has created a network of counsellors to help English speaking students studying abroad.
I designed the identity and collateral materials and worked with DigitalDaniel who built the site for them. Informal focus group testing enabled us to refine our messages to various sectors of our target audience. It sent us in several advertising directions, which were fun.
